Dear Reader,
Welcome to the 79th edition of the good reads newsletter by Malpani Ventures. Sharing your weekly dose of articles for this weekend’s reading!
How to Grow with a Founder
https://jaredhecht.com/2023/10/17/how-to-grow-with-a-founder/
This article may well be worded as ‘How to work at a startup’:
Don’t push for title. Instead, push for responsibility
Produce outcomes that make you indispensable and carry yourself like you’re already in the role you want.
Live Tinted’s Path to Product Market Fit:
A good read on how the founder of Live Tinted leveraged her 75,000-person-strong online community into a loyal and passionate customer base for her brand — months before she ever had a product to sell.
Marketing Metrics for Founders
https://thehardcopy.co/marketing-metrics-for-sme-founders
Arindam Paul’s tweets (Chief Business Officer at Atomberg), are a helpful resource for founders who are scaling their businesses. Presented as one single repository here
Until next time!