Dear Reader,
Welcome to the 105th edition of the Good reads newsletter by Malpani Ventures. Sharing your weekly dose of articles for this weekend’s reading!
The Ultimate Guide to Effective Surveys
Types of Product Management Surveys & How to prepare for them?
How to Write Good Survey Questions? Learn how to improve the response rate!
Common pitfalls of Product Management Surveys
When used properly, surveys are a powerful tool for product teams to gather insights. They can fuel your product discovery, enable you to identify new opportunities, and help you make better decisions. After completing a survey, it's important not to just look at the overall results. Analyze the data by different dimensions (such as age, location, market segment, and license plan) to uncover any emerging patterns.
Rethinking go-to-market in the age of AI
What is AI-led growth?
Winners and losers with AI-led growth: Where do power and profits shift?
We’re now entering a new phase where the growth model is poised to shift again. But if you’re largely focused on the ‘sales-led’ vs ‘product-led’ distinction, the shift may not be all that obvious. The first shift from sales-led growth to product-led growth was largely a shift from leveraging a relationship advantage to leveraging a workflow advantage.
Underpinning the next shift is a shift to a new form of advantage - a shift from workflow advantage to intelligence advantage.
Clay's path to managing 100,000,000+ relationships
Part nine of Kyle’s Zero to One series showcasing the growth journeys of startups
Learn how to pivot from self-serve to Teams!
Founder & Co-CEO Matthew Achariam unpacks Clay’s exact growth journey from 2020 to today.
As our personal and work lives continue to blend together, we'll keep leaning into this natural growth motion. Similar to great bottoms-up tools like Airtable, Notion and Figma, individuals who use Clay want to bring the tools they love to work with them.
Until next time!